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Guide

Creating Compliant Etsy Mockups with AI

How to make Etsy mockups with AI tools without breaking Etsy's AI disclosure, production partner, or creativity policies.

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AI mockups and Etsy's rules

AI-generated mockups are allowed when you are transparent and the final product matches what the buyer receives. If you use a production partner for print-on-demand, you must disclose that partner in the listing. Source: What Can I Sell on Etsy?

Best practices for AI mockups

  • Use your own product photos as the base when possible
  • Label AI-generated scenes or models clearly in the description
  • Show the actual printed product or a realistic mockup, not a misleading fantasy render
  • Disclose your print-on-demand production partner

Common mistakes to avoid

  • Mockups that look nothing like the shipped product
  • Using AI-generated people or faces without disclosure
  • Hiding the production partner or AI process

FAQ

Do I need to disclose AI mockups?

If the mockup image itself was generated or substantially altered by AI, disclose it in the listing description.

Can I use AI to generate model photos?

Yes, but you must disclose AI use and ensure the final garment or product representation is accurate.

What is a production partner?

A production partner is a third party that helps produce your items. Etsy requires disclosure in relevant listings.

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