Etsy AI Disclosure Rules: What Sellers Must Know (Official Policy)

When must you disclose AI use on Etsy?

Etsy's Seller Policy states that if an item is created through the use of artificial intelligence, you must disclose this in your relevant listings. Source: Etsy Seller Policy.

Etsy's Creativity Standards also require disclosure for "seller-prompted AI creations" such as fantasy scenes or custom portraits generated from your prompts. Source: Etsy Creativity Standards.

Where do you put the disclosure?

Add a clear statement in the item description. Example: "This design was created with AI assistance based on my original prompt." Do not hide it behind vague language.

What counts as AI-generated?

• Images created by DALL-E, Midjourney, Stable Diffusion, or similar tools from your prompts
• Designs generated by Kittl, Canva Magic Media, or other AI features
• Custom portraits or scenes generated using AI tools

AI disclosure checklist

• Did I use an AI tool to generate any part of this design?
• Is the disclosure visible in the listing description?
• Can I prove or explain my creative input?
• Does the listing still meet Etsy's "designed by you" requirement?

FAQ

Can I sell AI art on Etsy?

Yes, but only if you disclose the use of AI and the listing otherwise meets Etsy's policies. Etsy allows seller-prompted AI creations that are designed by you.

What happens if I do not disclose AI use?

Etsy may remove listings, suspend accounts, or take other enforcement actions for policy violations.

Does AI disclosure hurt sales?

There is no public data proving that. Clear disclosure builds trust and protects your shop from policy strikes.